Hands off my Discman

USA Today's got me on a roll. Maybe I should just start an anti-USA Today blog. But, then I'd have to read more USA Today.

"Yet another music format is merging onto the infotainment superhighway, and it may help force the CD player down a one-way street to the eight-track landfill."


What is this absolute wonderment of infotaining, CD-slaying goodness? The MVI disc, of course. The "format poised to succeed the fading DVD-Audio and SACD." Yup, you heard right. Your precious DVD-Audio and SACD discs are approaching worthlessness.

MVI lets you get audio and video off the disc. It plays in DVD players (good), computers (even better), but not CD players (confusing and inconvenient).

Yes, the record labels are trying to invent new technologies to get you to buy ALL of Yung Joc's Hustlenomic$, not just choice selections like "I'm A G." Otherwise, Yung Joc won't be able to justify the dollar sign as an "s" in the title. Help a G out, will ya?

Idea: put more than three good songs on most albums, and people will buy them. For years, consumers were forced to buy an entire album just to enjoy the few good songs there. Labels milked it as long as they could, even to the point of forcing listeners to get music illegally in order to get it the way they wanted: digitally, and per song (free helped). Find a way to move your content online, because the audience you're trying to capture with this new format lives online. As of this writing, there's not even a Wikipedia entry for MVI.

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